Social Media and Social Networking

by: Anne Haynes

Social Media and Social Networking are used interchangeably and in my opinion have two totally different meanings:

Social Media is users’ rating videos, blog posts/content and consumer products. Since, I am in the market for a new road bike this summer. I used the search engines to find out what people post about bikes; buying bikes, selling bikes, discount bikes in Kansas City, etc. This helps with my ability to make a valid decision on my purchase and in my opinion is user edited content (social media).

Social Networking is connecting people-to-people through the Internet. Being the social butterfly that I am, I want to keep up with people within business and the search industry. I seek specific sites around “business” social networking Linkedin and RYZE.com

The lines blur between social media and social networking because people have names and unique identifiers and this will forever keep social media and social networking in the grey area of understanding.

When I was at SES San Jose 2006, my opinion of ghostwriting: being the unknown on the internet, was quickly changed. The big players in the search industry were present during the Social Media Session and I just stood up and spoke, “I want to be me and be someone” else!” Very quickly I was shot down by the panel of guests. It’s clear after building different social media accounts for myself and for clients, you can’t hide on the Internet.

My name is Anne Haynes – I have a voice – I have an opinion and in a perfect world the team I work with has massive data!

Thank you Rand, Jim, Matt and others for giving me the 411!

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2 Responses to “Social Media and Social Networking”

  1. on 04 Aug 2007 at 4:49 pm Webster Jorgensen

    Is it possible that social media is a parent category that includes social networking? Does LinkedIn count as media?

  2. on 06 Aug 2007 at 7:37 pm ahaynes

    Linkedin is considered business “social” media. Back in the day people had to use snail mail and the phone to keep up on industry professionals and friends. Now with Linkedin, people are not only using this to connect and refer people, but they are using it as an address book.

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